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4.6

★★★★½

AIToolVillage Rating

Based on features, pricing and user feedback

What is Apollo.io?

Apollo.io is the leading B2B sales intelligence platform used by over 160,000 companies worldwide. It combines a massive contact database of 275M+ verified contacts with AI-powered email sequencing, CRM sync and analytics — giving sales teams everything they need in one place.

Key Features

275M+ verified B2B contacts

AI email sequence builder

LinkedIn prospecting chrome extension

CRM integrations (Salesforce, HubSpot)

Email open and click tracking

Buying intent signals

A/B testing for sequences

Dialer and call recording

Pros & Cons

✅ Pros

Most comprehensive B2B database available
Generous free plan — 10,000 email exports/mo
Excellent CRM integrations
AI writes personalised email sequences
Replaces multiple sales tools

⚠️ Cons

Some contact data can be outdated
UI can feel overwhelming at first
Dialer quality varies by region
Advanced features need higher plans

Pricing

Plan	Price	What's Included
Free	$0/mo	10,000 exports, basic sequences
Basic	$49/mo	Unlimited emails, advanced filters
Professional	$79/mo	Full platform + dialer
Organization	$119/mo	Team features + API

Frequently Asked Questions

Yes — Apollo has a free plan with 10,000 email credits per month. It's one of the most generous free tiers in sales intelligence.

Apollo is more affordable and has a better free tier. ZoomInfo has a slightly larger database. For most SMBs, Apollo wins on value.

Yes — Apollo integrates natively with HubSpot, Salesforce and most major CRMs, syncing contacts and activity automatically.

Apollo verifies emails in real time and claims 91%+ data accuracy. Always expect some bounce rate on cold outreach campaigns.

Apollo.io Review (2026)